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    Tag: #ethics

    How to Be a Better Person

    Photo by Yeshi Kangrang on Unsplash Ethical Principles to Live By Most people go about their daily lives without paying much attention to ethics. They may be good people and…… Read more “How to Be a Better Person”

    February 24, 2020February 24, 2020 by Two Cents Of Marketing

    World Medical Association: We Strongly Opposes Euthanasia And Physician-Assisted Suicide

    World Medical Association (113 countries, more than 10 million physicians worldwide): “The WMA reiterates its strong commitment to the principles of medical ethics and with which maximum…… Read more “World Medical Association: We Strongly Opposes Euthanasia And Physician-Assisted Suicide”

    February 11, 2020February 11, 2020 by Two Cents Of Marketing

    3 Ethical Principles For Oncology Marketing

    Since 2000, World Cancer Day is celebrated every February 4th globally as as an initiate led by the Union for International Cancer Control (UICC). Each year, countless activities and events…… Read more “3 Ethical Principles For Oncology Marketing”

    February 4, 2020February 4, 2020 by Two Cents Of Marketing

    ‘Jack Ryan’ Gets 4 Pinocchios on Venezuela

    Photo by Jametlene Reskp on Unsplash Despite Venezuela’s track record of seizing the means of production of a multitude of industries⁠, there are still those who have trouble calling Venezuela a socialist…… Read more “‘Jack Ryan’ Gets 4 Pinocchios on Venezuela”

    January 20, 2020March 21, 2020 by Two Cents Of Marketing

    Is Multi-Level Marketing Really Just a Pyramid Scheme?

    On the surface, multi-level marketing seems like an easy way to make money. Set up to allow individuals to be independent consultants and sell products on behalf…… Read more “Is Multi-Level Marketing Really Just a Pyramid Scheme?”

    January 17, 2020January 17, 2020 by Two Cents Of Marketing

    Humanizing Pets As A Business Model: Spotify Just Launched Pet-Playlist

    The cultural trend of humanizing pets while dehumanizing people keeps growing. According to their website, Spotify conducted a study on how pet owners use music with their…… Read more “Humanizing Pets As A Business Model: Spotify Just Launched Pet-Playlist”

    January 16, 2020January 16, 2020 by Two Cents Of Marketing

    Please Don’t Confuse Lying With Selling

    Photo by Jopwell on Pexels.com I recently received a twitter message from a follower asking if I’d seen a Channel 4 TV programme about the sales tactics…… Read more “Please Don’t Confuse Lying With Selling”

    January 13, 2020January 13, 2020 by Two Cents Of Marketing

    What does America Have in Common With the Roman Empire?

    Photo by Chait Goli on Pexels.com The Lost Art of Civility It’s the time of the year when I reflect on both personal matters and those related…… Read more “What does America Have in Common With the Roman Empire?”

    January 6, 2020January 6, 2020 by Two Cents Of Marketing

    Greta Thunberg Warns Us: Don’t Underestimate ‘The Force’ Of Angry Kids

    Climate change activist – super star – teenage, Greta Thunberg, warned critics not to “underestimate the force of angry kids” as she concluded a three-week yacht tour…… Read more “Greta Thunberg Warns Us: Don’t Underestimate ‘The Force’ Of Angry Kids”

    December 5, 2019March 21, 2020 by Two Cents Of Marketing

    Open Letter To The Marketer Next Door

    Dear Colleague, Just for the record, I agree with you. Marketing is one of the most exciting career ever. We will always be the cool people of…… Read more “Open Letter To The Marketer Next Door”

    November 26, 2019November 27, 2019 by Two Cents Of Marketing

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